Optimist Consulting

MAY 22, 2014

I know from working with my clients on membership change projects that there are two essential elements to any change process that affect members: Ensuring you use a long-term communications campaign that is consistent. Taking your members along with you. It was multichannel – generally you cannot just communicate a change message once.

Project 100

Project Marketing Committee Proposal 100

Higher Logic

MARCH 6, 2020

Jason, Broadcom’s Senior Community Manager, shared tips and lessons learned from this process in a recent webinar. Top Digital Marketer of the Year: Beth Arritt, American Association of Airport Executives (AAAE). ARRS has been an iMIS-integrated client since 2013. Bonus : Want to learn their secrets to success?

Certificate 156

Certificate California Tips Innovation 156

GlowGlobally

MAY 8, 2013

on May 16th for a three hour deep dive on recent trends and effective management practices for growing business in emerging markets. Deep Dive Exploration: Navigating the Emerging Markets. Thursday, May 16, 2013 8:00 AM – 10:45 AM; ASAE International Conference @ DC Convention Center. Market & Bus Planning'

Marketing 60

Marketing Philadelphia DC Maine 60

Association Success

JULY 9, 2018

Rebranding is a lengthy process - but worth every minute. The Process. The rebranding process took about two years overall. Conversations started in early 2013 among our leadership. We were fortunate that we had a president and president elect who would carry the torch, because the process would stretch over two terms.

millennials 116

millennials Process Leadership Revenue 116

SCD Group

OCTOBER 28, 2013

By Christopher Penn via SH/FT Communications One of the questions on everyone’s mind about any kind of new process, procedure, or methodology is how to get organizations to adopt it. Association Membership Marketing: 12 Steps for Success. Membership marketing focused on lapsed members. The Marketing General Inc.

Marketing 40

Marketing Cleveland Content Communications 40

GlowGlobally

JANUARY 25, 2013

In 2013, MCI will be bringing you a new feature to GrowGlobally.org called “Market Insight” that will offer information on select emerging market countries. The focus will be on data that could be useful to help improve market intelligence and help make business decisions. Sales & Marketing.

Marketing 60

Marketing Products Certificate United States 60

Potomac Core

MARCH 4, 2019

Utilize market research to pinpoint challenges and build strategic opportunities to overcome those challenges. We don’t let anything get past us” notes Zucarro as his experienced team is ready to address any market or regulatory obstacle that will prevent the rotors from turning. In doing so, the Industry was able to get back to work.

Industry 144

Industry Team Products Report 144

Mariner Management

NOVEMBER 23, 2020

In 2013, IIDA New England launched the Emerging Leaders Network (ELN) answered one of the top requests from firm principals: provide specific professional development training to rising designers in the chapter. That support was instrumental in both marketing and growing the program and in developing a revenue source.

Charlotte 62

Charlotte Austin Leadership Maine 62

Ngage Management

DECEMBER 6, 2021

At its inception in 2013, Ngage Management was owned and solely operated by CEO Tobi Lyon. In addition to its strategic interview process, and some good-old-fashion serendipitous networking, Ngage is positioned to welcome, attain, and further grow its extremely apt professionals. Since then, Ngage Management has seen a 36.5%

Team 52

Team Certificate Recruiting Recruitment 52

Membership Marketing

JANUARY 2, 2014

In this and several upcoming posts, I want to share three resolutions you may want to consider for your membership marketing program in the New Year. The basics of membership marketing are to create a plan, try new approaches, and track the results and your important membership data points.

Marketing 40

Marketing Sample Recruiting Recruitment 40

Eric Lanke

FEBRUARY 12, 2018

In terms of what we plan to do with these responses at the Board table, it's important to look at our next step in the Scenario Planning process: Creating Scenarios Based on Megatrends. Allow me to ground this description in the results of our Board's last Scenario Planning exercise, conducted in 2013 and looking ahead to 2018.

Analysis 100

Analysis Survey Technology Industry 100

Associations Now

OCTOBER 23, 2018

I’ll let Kelly Stafford, CAE, chief marketing officer at SDMS, explain. “In In the process of trying to come up with our new theme, one of my graphic designers came to me and said, ‘I would really like to turn the poo emoji into a swirl of ultrasound gel.’ Until 2013, the campaign had a more serious tone.

Social Media 90

Social Media Revenue Products Examples 90

Associations Now

JULY 2, 2019

As the leader, you need to set up the structures, processes, and incentives in your organization and put your money where your mouth is,” Kurey said in an interview with HBR. Started in 2013, Rescuing Leftover Cuisine now operates in 16 cities and has donated more than 2.3 Consider donating them. million meals. In the U.S., “we

Innovation 74

Innovation millennials Newsletter Survey 74

.orgSource

FEBRUARY 21, 2023

In 2013, CEO Reed Hastings committed to moving from being a content distributor to becoming the creator of award-winning productions. Netflix’s new vision was driven by the idea that, in a highly competitive market, a shift in values would give its brand a leading edge. Since that decision, Netflix’s revenue has tripled.

Revenue 88

Revenue Guidelines Review Education 88

Eric Lanke

MAY 27, 2013

And that allocation process, however it is structured, must take mission difficulty and program growth into account when making its decisions. Are you attending the 2013 ASAE Marketing, Membership and Communications Conference? Hope to see you there! + + + IMPORTANT NOTE: Google Reader is shutting down on July 1, 2013.

Leadership 100

Leadership Price Recruiting Recruitment 100

Association Navigator

JULY 16, 2012

The article touches several of my favorite subjects: sales, marketing, and effective associations. The article is a preview of his next book, expected in January 2013 and tentatively titled The Moving Business. This is the title of a great article in the new issue of Associations Now about Daniel Pink’s forthcoming book.

Dallas 100

Dallas Price Communications Marketing 100

WBT Systems

FEBRUARY 13, 2018

Patreon, founded in 2013, is already valued at $450 million. 46 percent more likely to be first to market. SHRM says: “Companies with nimble learners can react quickly to disruptions, adapt to meet the demands of a changing business climate, and harness a wealth of ideas for new products, services and processes.”.

How To 155

How To LMS Learning Management System Course 155

Velvet Chainsaw

NOVEMBER 6, 2013

How does your conference speaker selection process compare to other organizations? The past summer, Velvet Chainsaw partnered with Tagoras , a leading market research and consulting company for learning, to survey conference professionals about their use of speakers for our second speaker report. Three 2013 Speaker Report Take Aways.

Conference 40

Conference Proposal Survey Industry 40

MemberClicks

MARCH 23, 2023

If you want them to engage with you, you must keep things simple – your meetings, your communications, your payment processes, etc. They experienced a culture of acceleration unlike any other. This generation grew up by their own rules, without much supervision, before the world was overly connected to the internet and technology.

millennials 52

millennials Survey Leadership Communications 52

Nimble AMS

JANUARY 26, 2022

The goals was to streamline high volume data entry so it would automatically populate based on the last batch processed. In 2013, Missouri State Teachers Association ( MSTA) was the first Nimble AMS client to login and start the conversation. . “

Missouri 78

Missouri Class Software Products 78

Associations Now

AUGUST 2, 2013

If you won’t be at the 2013 ASAE Annual Meeting & Expo, check out our RebelMouse page. Also: 10 reasons why a platform-centric social marketing approach is a good idea for brands and businesses. Also check out advice on how to narrow down your social media marketing options in today’s Social Media Roundup.

Social Media 40

Social Media Illinois Class Process 40

Associations Now

OCTOBER 6, 2016

Here’s how associations can make use of podcasting—and bring in some nondues revenue dollars in the process. In 2016, 21 percent of Americans ages 12 and older listened to a podcast in the past month—this is up from 12 percent in 2013. Affiliate marketing is another way to bring in some revenue on association podcasting.

Revenue 106

Revenue How To Metro millennials 106

Associations Now

AUGUST 19, 2018

Pinterest’s impression score, which asks consumers whether they have a positive or negative impression of a brand, was at 13 in January 2013. The platform’s satisfaction score follows the same pattern: It was at 9 in January 2013 and moved up to 22 in January 2016, where it remains today. Thank Us Later.

Chicago 40

Chicago Conference Member Engagement Report 40

Associations Now

JUNE 7, 2013

[link] RT @SteveDrake #assnchat #marketing. — Team Slice-Works (@sliceworks) June 7, 2013. Some of your members and staff may resist change, especially during a process like rebranding. But by staying true to your mission and offerings, the process can be smoother. Has your association gone through rebranding? (h/t

Social Media 40

Social Media Process Marketing Team 40

Jamie Notter

NOVEMBER 2, 2012

The program culminates with an in-person session at NTEN’s annual conference in April 2013. After completing the program, you will be able to: leverage technology and social media to change not just marketing and IT, but the way you lead and manage your organization.

Social Media 70

Social Media Leadership Technology Team 70

Eric Lanke

JUNE 10, 2013

image source Thanks to my co-presenters, Elizabeth Engel and Peggy Hoffman , and all the folks who joined us at our "Walking the Walk of Deep Member Engagement" learning lab at last week''s ASAE Marketing, Membership and Communications Conference. Is there an approval process such an idea it would have to go through? Why is that?

Member Engagement 100

Member Engagement Wisconsin Committee Project 100

Associations Now

JUNE 25, 2013

— Thad Lurie, CAE, CIP (@ThadLurie) June 25, 2013. “In addition to our talent, in addition to the culture and in addition to the infrastructure, there are some very specific activities and processes we’ve set up that enable people to think more creatively,” LinkedIn CEO Jeff Weiner told Worldmakers. link] #assnchat.

Social Media 40

Social Media Innovation Review Resources 40

Association Adviser

JANUARY 21, 2014

This three-part series will help you use data to improve your marketing strategies and, ultimately, your bottom line. All marketing efforts are measurable and data is not only one of associations’ most valued tools, but a must-have marketing tool. Part 1 focuses on the emergence of the Chief Data Officer. What is data anyway?

North Carolina 60

North Carolina Tools Analysis United States 60

Association Adviser

FEBRUARY 27, 2019

Weiser staff celebrates the company’s 25th anniversary in 2013 with games, food and drinks. These large organizations go through a strong due diligence process of interviewing many AMCs, so to be selected as their preferred provider of management services is a big deal. Ninety-three percent responded.

Association Management 82

Association Management Education Price Team 82

Associations Now

OCTOBER 16, 2013

— Incline Marketing (@InclineMktg) October 16, 2013. Incline Marketing Services offers “ 8 Tips for Handling Criticism on Social Media.” — iCohere Team (@iCohere) October 16, 2013. As anyone who has ever planned a major association event knows, the process is gradual and requires patience.

Social Media 40

Social Media Newsletter Tips Conference 40

Spark Consulting

MAY 5, 2014

Prior to November 2013, NICSA asked its 170 member companies to join into one of 18 different member categories. It was also vital during the planning process as NICSA tinkered with its options.

Philadelphia 150

Philadelphia Discount Analysis United States 150

Associations Now

DECEMBER 11, 2013

— ceVoke (@ceVoke) December 10, 2013. — Incline Marketing (@InclineMktg) December 11, 2013. With so many off-topic tweets coming your way daily, Incline Marketing Services provides a guide to three chats involving the nonprofit sector—including the popular #assnchat tag. The Good News About Bad News.

Social Media 40

Social Media Tips Innovation Marketing 40

Vanguard Tech

MARCH 1, 2013

If the speed of business is rapidly accelerating, so must the speed of marketing. That’s why I was excited to learn about the concept of Agile Marketing – borrowed from the agile management philosophy. And by changing and putting the customer at the center, we evolve our processes and become better marketers.

Review 70

Review Course Social Media Software 70

Associations Now

AUGUST 27, 2013

— Dave Lutz (@VelChain) August 27, 2013. “Instead they are looking to salvage internal processes and the limits of their own organization’s capacity. . “Instead they are looking to salvage internal processes and the limits of their own organization’s capacity. ht @ VelChain ). Rethinking the Terminology.

Social Media 40

Social Media Innovation Conference Tools 40

Associations Now

DECEMBER 18, 2013

— Devin Crosby (@devincrosby) December 18, 2013. His seven-step approach—which relies on a multifaceted team, industry research, a structured process, and a well-honed implementation strategy that involves testing—offers teachable lessons. — Amanda Kaiser (@SmoothThePath) December 18, 2013. Discover a New Clientele.

Social Media 40

Social Media Innovation Tips Team 40

Eric Lanke

JUNE 24, 2013

I was talking about some comments offered in the "Walking the Walk of Deep Member Engagement" learning lab Elizabeth Engel , Peggy Hoffman and I ran at the recent ASAE Marketing, Membership and Communications Conference. Is there an approval process such an idea it would have to go through? Thank you!

Member Engagement 100

Member Engagement Resources Proposal Project 100

Associations Now

DECEMBER 3, 2013

The countdown begins: Less than a day until attendees shuffle in, and ASAE’s 2013 Technology Conference & Expo commences. — DelCor (@delcor) December 2, 2013. — Andrea Incalza (@CustomerKing) December 3, 2013. Plus: What a visually stimulating grocery store chain can teach you about customer service.

Social Media 40

Social Media System Technology Conference 40